Posted 1 month ago
This role combines elements of sales, marketing, and technical expertise to optimize lead management and nurture leads from the initial stage to becoming customers. The manager will be responsible for CRM, database management, including segmentation, analysis, and decision-making based on lead behavior. They will also oversee email marketing, creating automated campaigns and ensuring a personalized customer experience. Reporting and data analysis are crucial aspects of the role, with the manager providing insights on ad spend, and lead quality. The ideal candidate should possess strong organizational skills, a deep understanding of database management, and the ability to work under pressure while remaining focused on key performance indicators (KPIs).
CRM Management and Integrations:
Funnels Performance Analysis:
Customer Journey Mapping:
Metrics Development and Tracking:
Experimentation and Optimization:
Process Optimization:
Technical Troubleshooting:
Salary: $50,000 - $55,000 based on experience
Please note, while this role is remote, candidates not legally authorized to work in Canada will not be considered. Due to the high volume of submissions we must review we request that you do not apply if you are not authorized to work in Canada as this limits our ability to review valid candidates.
VirtualAd in Toronto, Ontario, Canada